Business Model and Innovation
The "Business Model and Innovation" course is designed to provide candidates with a comprehensive understanding of how to develop, analyze, and innovate business models. This course integrates theoretical frameworks with practical applications to equip candidates with the tools and knowledge needed to create sustainable and competitive business strategies in a rapidly changing business environment.
Customer Development
Digital Content Development Advanced
This course highlights on the importance of video contents as a marketing tool. It begins with defining business goals and identifying target customers. This course then delves into content planning and execution, using video on social media with the appropriate formats, and designing your own video.
Digital Content Development Core
This course, Digital Content Development Core, will take you through the basics of making digital content on the free-to-use online design platform, Canva. Curated with business owners in mind, this course introduces entry-level entrepreneurs on how to edit images, videos, and audio clips to use them for their businesses.
Digital Marketing Core
Digital Marketing Advanced
The Digital Marketing Advanced Course is designed for business owners in Brunei looking to deepen their understanding and expertise in the digital marketing landscape. This course provides an in-depth exploration of advanced strategies, tools, and techniques to effectively engage and grow an online presence. Participants will learn to develop robust branding strategies, execute effective content marketing, optimize for e-commerce success, and stay ahead of emerging trends while adhering to ethical and compliance standards.
e-Commerce
This course explores the e-Commerce landscape, offering insights into its market outlook and distinguishing it from traditional commerce. Participants will learn about the characteristics, opportunities, and challenges of e-Commerce, covering various business models and strategies. The course provides practical knowledge and hands-on experience with e-Commerce platforms, emphasizing the specific environment in Brunei. It also interprets consumer survey findings to develop foundational skills for starting an e-Commerce business.
Fundraising Practice
This Fundraising Practice course highlights essential knowledge on financing for MSMEs in ASEAN, covering debt and equity financing, business life cycle stages, and various funding sources like bootstrapping, loans, and government grants. Practical activities and case studies help develop effective fundraising strategies, enhancing the ability to secure necessary funds and leverage support programs for business growth.
Women's Empowerment
This lesson on Women's Empowerment in the Digital Economy explores opportunities and challenges women face, emphasizing skills like basic overview of digital literacy and social media management. It highlights how digital technologies enhance access to education, training, and resources, and the role of networks in promoting gender equality. The course aims to equip women with tools to advocate for their needs, influence policies, and make informed decisions, fostering their agency and choice in the digital economy.
Privacy and Cybersecurity
This course provides a comprehensive understanding of data and its various types, along with a thorough exploration of data privacy, privacy policies, and their consequences. Participants will also gain foundational knowledge of cybersecurity, including basic terms and concepts. The course further delves into different types of cybersecurity threats, teaching learners how to identify and effectively handle these threats.